If you don't know about my liquid lipstick obsession then you must be new here: welcome! I love a matte lip and I love a long-lasting formula, so since edging into the world of liquid lipsticks I've gone a little bit mad for them. I've stuck to proper liquid formulas as opposed to lip creams for this post, but please let me know if you'd like to see something on those too. All of these are easy to apply, can be layered on and won't flake or peel on you as any of those things are deal-breakers for me! None of them are too hard to remove or stain, but bear in mind these are mainly light-medium tones.
7. ColourPop Ultra Satin Lip in Frick N Frack | $6
I'm a huge ColourPop fan (find out how I ship their products to the UK here) and whilst their Ultra Matte Lips are good and a total bargain, I definitely found them a little drying. When I saw they'd released a new Satin version, I just had to snap one up and I'm glad I did because they're the perfect solution. Still intensely pigmented, still long-lasting (though not *quite* as transfer-proof) but so much more comfortable to wear. Frick N Frack is a gorgeous rosy-mauve-terracotta shade that I love for something a little more deep and dramatic in the evening. The packaging is simple but doesn't feel cheap and just has your standard doe-foot applicator.
6. Jeffree Star Velour Liquid Lipstick in Gemini | £14
This is only further down on the list because it's a relatively recent purchase but I'm already in love with it. I have to say it was so hard to get my hands on this! These are only stocked in the UK by Cocktail Cosmetics and every single time they re-stock the range they go within minutes (I'm not quite sure why, as they've stocked them for a little while and usually these things become easier to get hold of over time), especially new releases like this. The packaging is a little tacky but in a good way and I'd expect nothing less from such an extravagant creator! The wand is slightly curved so fits perfectly onto your lips and means the product can be applied with minimal effort. The formula is incredibly pigmented and completely matte yet doesn't dry out my lips. It's so long-lasting but does transfer slightly. I definitely need more shades if I can bring myself to go through the stress of trying to get them again! Gemini is a very warm reddish-nude. This one has a bit of a tropical fruity scent to it when first applied, which I don't mind but I can see a lot of people not liking at all.
5. Gerard Cosmetics Hydra Matte Liquid Lipstick in Everything Nice | £9.50
This is definitely my favourite formulation that's on the right side of £10. It just has this amazing pigmentation and dries down matte but stays very slightly tacky which stops it feeling dry on the lips. The wear time is a good 6 hours for me, even when I'm eating and drinking. It's definitely one of the most watery options (along with the Kat Von D and the Balm formulas), with a standard doe-foot applicator and the packaging is very lightweight. Although it's a more affordable option, I think the packaging is fine; it has a gold top with a frosted tube. The only negative I really have is that it doesn't seem to have a stopper inside it to stop excess product coming out on the wand so you do have to scrape it off a little before you apply. I think the colour is beautiful and as close to a 'true brown' lip shade I'm comfortably going to get! It's a medium-deep, very warm brown nude with yellow undertones. It was hard to choose between this and the more mauve-y 1995 but this is just a different kind of shade for me and I like it.
4. Stila Stay All Day Liquid Lipstick in Patina | £16
It was tough to choose between this and Sephora's Marvellous Mauve, which is a very similar shade, but I think this is that bit more comfortable and has that bit more longevity. It's definitely the creamiest of the bunch; halfway between something very fluid like the Gerard Cosmetics and something very fluffy like the NYX Soft Mattes. It actually has one of my favourite and least drying formulas that still lasts me hours and hours so it's a real shame there aren't more shades in the range that do it for me. It has quite a wide, flat wand which I don't feel hinders application but I also don't feel like it does anything particularly special that a doe-foot wouldn't. The shade itself is that perfect 'more than a nude but less than a colour' mauve.
3. Dose of Colors Matte Lipstick in Truffle | £14.50
From the packaging, price-point, application and similar formulas I was convinced that Dose of Colors and Jeffree Star were in some way related but a cursory Google didn't throw up anything to suggest they are. Again, these are hard to get hold of and I was really lucky that I managed to snap up one of the nudes as BeautyBay seem to be having some supply issues, as every time I've checked in the past month or two, most of the shades have been sold out. Anyway, I really like the clean, simple packaging with a frosted tube which, as I mentioned, has the same basic design and applicator as the Jeffree Star. Like with Gemini, I find this to be very pigmented and although it is matte, it has the slight tackiness that keeps things fairly hydrated, however still has that amazing wear-time. Truffle is a slightly different shade for me as it has a bit more of a light and cool brown tone to it however doesn't wash me out (like Stone did). This one has a scent that I love; sort of like coco pops!
2. The Balm Meet Matt(e) Hughes Long-Lasting Liquid Lipstick in Committed | £13.50
This was actually one of my first liquid lipsticks and remains one of my favourites. I think this probably tops every other formula when it comes to longevity because I can go a good 7 hours with it! It's slightly more drying than some of the others but nothing overly uncomfortable. I think the packaging could have been a little nicer when you compare it to the other products in this post around the £14 mark (especially considering the amount of product is also less) but I can live with it. It just has your standard doe-foot applicator but like with the Gerard Cosmetics, I do feel like I have to scrape off the excess product before I can apply this. The colour is absolutely beautiful; a sort of pinky-nude that's just perfect for me. Every time I go away from this then come back to it again, I remember what a stunning shade it is. It works for daytime or for evening looks when you want your eye makeup or blusher to be the focus. This is another scented one with a bit of a minty fragrance.
1. Kat Von D Everlasting Liquid Lipstick in Double Dare | $20
Finishing up with one of the most hyped-up liquid lipstick formulas ever: Kat Von D's. The tube is very long and so is the doe-foot applicator, which a lot of people dislike but it doesn't bother me personally or hinder my application. The lid is a nod to Kat Von D being a tattoo artist, which is a nice touch, though some of the artwork that runs down the tube itself has unfortunately started to wear off. It's a very liquid formula and though a lot of people say these are drying, I can't say I have that problem. They are more so than something like the Stila, however I don't find it a big issue and certainly not a deal-breaker. The wear-time is very good, however the Balm still wins on that front. The main reason this is my #1 is the shade. It's described as 'cocoa blush' and has a similar tone to Committed but is deeper and has more of a strawberry colour to it. I just think it's absolutely stunning and is what I reach for when I want something muted but not a nude.